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Round two nets us three trophies at the District 2 American Advertising Awards.

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The Seneca Waterways Council, Boy Scout annual report, posters and photography we designed in conjunction with Myers Creative Imaging all were recognized in the 2015 District 2...

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tags: Advertising, MyersCI, AAF, Boy Scouts of America, Addy, Brandtatorship, Seneca Waterways Council, District 2
categories: Advertising
Monday 04.18.16
Posted by Brandtatorship
 

The 2015 RAF American Advertising "ADDY" Award results are in.

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What an amazing night it was to celebrate the creative grit and walk away with some Addy glory...

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categories: Advertising
Wednesday 03.30.16
Posted by Brandtatorship
 

Healthy AAF Clubs Excel in These Nine Areas

For an incoming AAF President there is one thing that is certain: You can’t run your club alone. When leading any grass roots organization you need help from trusted partners to make you...

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tags: AAF, Advertising, Leadership, ADMERICA
categories: Advertising
Tuesday 08.18.15
Posted by Brandtatorship
 

Words in any story can turn impressions into attention.

Using context words in any story can turn impressions into attention. Impression is no longer the valued result of your online media campaign.  Right now the value is through engagement...

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tags: Native, Digital, context words, impressions
categories: Digital, Advertising
Tuesday 07.21.15
Posted by Brandtatorship
 

Reading is the most potent method to deliver meaning.

The main focus of advertising is to capture attention, whether it’s disruption as a path to attention or whether it’s creative content that provides that disruption. Attention...

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tags: Digital, Reading, Native, Marketing
categories: Digital, Advertising
Friday 06.19.15
Posted by Brandtatorship
 
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