Reflecting forward.

Every Scout is a reflection of the adult they will soon be. Shaped by the positive people, caring values, daring experiences, and blue-sky expectations encountered along life’s journey. Each conversation is a unique ray in the day’s light. Each challenge, a ripple in the water that perseverance and patience will smooth. And every achievement, a clear report of what’s possible throughout a lifetime. In this campaign we meet four young adults who’ve traveled miles already and – thanks to Scouting – have so much more to share with our world.

Winner of three Rochester Advertising Federation (RAF) American Advertising Awards (ADDY) including BEST-IN-PHOTOGRAPHY. Gold: Poster Series, Gold: Photography Campaign, Gold: Campaign

Winner of one District 2 American Advertising Award.
Silver: Photography Campaign

Winner of one National American Advertising Award.
Gold: Photography Campaign